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Langham Hospitality eyes up London for new luxury hotel brand.

by Laura on February 20, 2015

cordis bali

London’s The Langham has been a presence in the capital since the 1860s, and Langham Hospitality Group is now considering the city for its new luxury brand. Cordis Hotels and Resorts will be launched in several locations, with London in good company with Hong Kong, New York and Dubai also on the list.

The first Cordis is expected to open this year in Hong Kong, with management agreements and letters of intent already lined up for eight hotels in seven cities, expected to open in the next three years.

These include five hotels in China, one in Bali and one in Sri Lanka. As well as London, other cities targeted for Cordis properties in the future include New York, LA, Bangkok and Singapore.

Each hotel in the Cordis Hotels and Resorts family will reflect its locale and surrounding culture. The company describes the new brand as  a “new generation of curated hotels devoted to the guest’s needs and well-being”.

Check rates at The Langham London

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The group’s chief executive, Robert Warman, said: “We are very optimistic about the growth of this particular brand. As there are financial, cost-efficient benefits to developing hotels in the upscale tier, the time is right for us to enter high density markets such as North America and especially in China where there is a rising middle class, increasing domestic and international travel and higher consumption levels.”

So, while they might have their eye on London and several US locations, the focus appears to lie heavily on emerging markets. We might not see a Cordis in the UK capital for a while, but it will be interesting to see the first few properties spring up in Asia and what they hint at us to expect in London.

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Photo credits: Cordis Hotels and Resorts (Cordis Bali and Hong Kong renderings).

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London hotel news roundup 23/02/15 | London Hotel News | Official daily news on London hotels
February 23, 2015 at 8:26 am
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