It’s been a bit of a long wait, but Zetter’s new townhouse hotel in Marylebone finally opened last month. They say it belongs to their Wicked Uncle Seymour, but how does it compare to their property in Clerkenwell?
Even though the two hotels are “owned” by different characters, you can tell that they’re related. The styles aren’t so radically different that you couldn’t connect them. The Zetter Townhouse in Clerkenwell is a little frillier and more ornate than the new property.
Seymour’s tastes are perhaps slightly less eccentric than Aunt Wilhemina’s, with not quite as many colours and textures going on at once. Just like the Clerkenwell hotel, the new one in Marylebone has a small number of bedrooms, plus a cocktail lounge.
There are 24 bedrooms, compared to Clerkenwell’s 12, ranging from a Club room up to the Lear’s Loft apartment. Each room is unique, right down to the bathrooms, with a few recurring touches to bring them together. For example, the beds feature runners striped with blue and white.
There are some lovely touches for added creature comforts, including a selection of novels and hot water bottles in each room. Bathrooms have either baths with Raindance showers or walk-in showers, while the bedrooms have quality Hypnos beds and antique and reclaimed furniture.
These are all familiar features from the Clerkenwell Townhouse, showing that the new property is in keeping with the brand. Down in the cocktail lounge, Seymours Parlour, the setup is comfortable and the décor plush.
They say it feels like Uncle Seymour’s private residence. Judging by the look of it, Seymour is the sort of man to wear a smoking jacket and carry a pipe.
The drinks have been created by Tony Conigliaro, who did the same for the Clerkenwell Townhouse. There’s also a menu for nibbles and light meals, including a range of “potted pleasures” from Seymour himself. Breakfast is a continental buffet, plus hot options including porridge and croissants.
The Evening Standard reckons that The Zetter Townhouse Marylebone could give the lauded Chiltern Firehouse a run for its money. The two hotels are very different, but there’s every chance the former could see as much success as The Zetter Group’s other two properties.
Photo credits: The Zetter Townhouse Marylebone.