Dorsett Hospitality is busy working on expanding in London, with three upcoming hotels. They are now adding to these by transforming the Shepherd’s Bush Palladium into serviced apartments.
The hospitality group opened the Dorsett Shepherds Bush in 2014 and the new apartments will be linked to the hotel via a restaurant. The apartments will also benefit from the facilities at the hotel, such as the bar, gym and spa, and two restaurants. With 74 apartments in total, the building will additionally feature commercial space on the ground floor and lower ground floor.
The Edwardian building dates back to 1910 and Dorsett will take great care to preserve it and respect its history. It was originally a cinema and most recently served as a pub. Eight storeys will be added for the apartments, while the lower floors will feature a cafe and entertainment space, in addition to the restaurant.
Hammersmith and Fulham Council have green lit the development, and construction is expected to begin in 2018 for completion in 2019.
The apartments will be a combination of one-bedroom and duplex options. The project has been designed by Flanagan Lawrence.
Next door, the Dorsett Shepherds Bush is the hotel group’s first London hotel. The 317-bedroom hotel will be complemented by the addition of the apartments, which give another option for guests who might be travelling in a group or looking for an extended stay.
Dorsett City will soon open in Aldgate as the second Dorsett property in the capital, followed by two more that are planned for the next couple of years.
The next properties planned are a conversion in Haringey and a new-build property in Canary Wharf.
Dorsett Hospitality hopes to continue expanding in London, although they have reined in their initial ambitious plans.
They are now considering properties in other parts of the UK, due to the expense of acquiring suitable property in the capital.
Photo credits: Dorsett Shepherds Bush, Dorsett City.