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Firmdale Hotels

London Craft Week is an event designed to celebrate the best of British craftsmanship across the city. Many events during the week (May 3rd to 7th) are taking place in the capitals best hotels. Opportunities this week will include the chance to see exquisitely tailored clothes, learn the art of batik, and try your hand […]

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Have you ever had a meal so good, you wish you could recreate it at home? Thanks to some of London’s hotels, you could do exactly that. Recipe books from hotels and restaurants aren’t extremely common, but they’re not exactly rare either. Some of London’s hotels have recipe books available so you can recreate restaurant […]


London hotels that love Instagram.

by Laura on September 23, 2016

Instagram is one of the top social media platforms for sharing photos, along with Snapchat. London’s hotels use it at varying levels to show off their property and to run competitions. Some of London’s favourite hotels love Instagram more than others. If you’re looking for some to follow for beautiful imagery or the chance to win […]


We’ve all been there: you need somewhere to plug in your phone, but someone has already taken the seat by the one available plug socket. Instead of glaring at them hoping they’ll go away, Ham Yard Hotel has a better solution. Their new service allows you to charge your devices in public areas with portable chargers, […]


Halloween is fast approaching, but there’s still time to find something fun to do for this spooktacular event. London is the perfect place for a screamingly good time, with its dark history and plethora of ghost stories. So if you’re still looking for a scary weekend, check out these top Halloween events from some of London’s […]


Firmdale’s new London hotel is set to open on 1st June and reservations are now open for the 91-room property. The group already has seven other London hotels, as well as Crosby Street Hotel in New York, and each of them exemplify designer Kit Kemp’s unique and recognisable style. The Ham Yard is no exception, featuring […]


London’s converted warehouse hotels.

by Laura on February 14, 2014

Warehouses are fantastic spaces. Though they may begin their lives as storage sites for anything from food to furniture, when it’s time for them to move on they have the potential to transform from caterpillars to butterflies. Usually wide, open spaces, they benefit from lofty ceilings and tons of light. It’s no wonder then that […]

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The other night a friend and I dropped by one of our favourite London hotel bars – Refuel at The Soho Hotel – to try out one of its signature cocktails for the first time (Soho Sensation, pictured left above). Firmdale Hotels which the hotel belongs to has a different signature drink at each of […]


This time last year, London was in the grip of Olympic fever, and the capital’s many boutique hotels were heaving with sports fans from around the world, eager to enjoy the London 2012 experience in style. This year may be a little quieter, but there’s still plenty going on and many hotels are determined to […]


With Valentine’s Day behind us and Easter just round the corner, London’s boutique hotels have been continuing to develop their offerings in a bid to pull in the guests over the coming months. In conjunction with Somerset House’s Valentino: Master of Couture exhibition the Baglioni London ran its own V for Valentino package.  The package was […]

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Firmdale goes free WiFi!

by Saloni on February 7, 2013

As you probably know, London Hotels Insight has been running a free WiFi campaign for several years now.  This is because we have felt for some time that free WiFi in this digital age is no longer a luxury but a necessity. This has sometimes got us into arguments with hoteliers (and IT companies with a […]


London hotel cinemas release 2013 film dates.

by Jules on January 23, 2013

Boutique hotel specialist Firmdale has announced the first 2013 dates of its popular Firmdale Film Club.  Taking place across several of the group’s luxury properties, which include The Soho Hotel, Covent Garden Hotel (rated as one of the best Covent Garden hotels by us here at LHI) and the Charlotte Street Hotel, the film club […]


Dorset Square Hotel re-opens soon!

by Jules on May 21, 2012

Excitement continues to build around the re-opening of Firmdale’s Dorset Square Hotel on 18th June,  just in time for the Olympics.  The hotel is in a Regency townhouse near Baker Street tube,  along the road from the Landmark Hotel and Madame Tussauds.  It was the first ever Firmdale hotel and opened in 1985.  The hotel was then sold in 2002, however Firmdale recently […]


Free WiFi touchdown: the best tweets.

by Rajul on February 22, 2012

London Hotels Insight’s free WiFi touchdown visits are now complete, but we’ll continue to pressurise London hotels that charge extra for WiFi without stating this information clearly upfront before travellers book. During our campaign, we personally visited 14 different free WiFi London hotels and promoted them aggressively on social media.  We took hundreds of photos which are being uploaded onto the […]


London boutique hotels round-up – Dec. 2011.

by Timea on December 30, 2011

It’s been a packed year of developments, openings and promotions for London boutique hotels in 2011 and December was no exception. With the New Year almost upon us, we take a look at some of the most newsworthy items to emerge in the past month, as well as some exciting prospects for 2012 and beyond. […]


Land a job in the best London boutique hotels.

by Rajul on September 27, 2011

For anyone seeking to excel in a career in the hotel industry, London has always been the place to be; the golden ticket so to speak.  And in the run-up to the 2012 Olympic Games and beyond, those with a passion to succeed and the ambition to take on some of the capital’s best hotel […]

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