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Covent Garden Hotel Loft Suite gets stylish update.

The Loft Suite at the Covent Garden Hotel has just been completely refurbished and offers spacious accommodation with typical Kit Kemp little touches
Kit Kemp – the design genius behind boutique hotel chain Firmdale Hotels – recently carried out a comprehensive redesign of the flagship Loft Suite at the company’s highly-rated Covent Garden Hotel.
The suite is a duplex penthouse imbued with a fresh new look based on an open-plan layout. The mezzanine-style space has a well-proportioned dining area and the bathroom has been updated and enlarged to include a deep bath tub, flat screen TV and oversized shower/steam room.
The photos confirm that the work has been carried out in very good taste.
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The suite's bedroom is on the mezzanine level and is decorated with the trademark Firmdale flair balancing style and comfort
With rates from £1250 per night, this suite is in fact cheaper than several of London’s most expensive luxury suites previously featured on this blog.
We’ve already praised the Covent Garden Hotel due to its excellent location (close to some fabulous London breakfast spots and ice cream parlours), an innovative afternoon tea and friendly 5 star service – no surprise then that it’s currently ranked in the top dozen London hotels on TripAdvisor.

The completely new bathroom with plasma screen is one of the Loft Suite's highlights
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Do however try to avoid being allocated one of the hotel’s basement rooms which can sometimes be a bit pokey. Also be aware that Firmdale Hotels inexplicably continue to charge guests extra for WiFi: a big let-down given that their hotels that are so well-run in all other respects.
The Covent Garden Hotel is the sister property to the equally well-located Soho Hotel, which hosts one of the best London hotel bars.
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Photo credits: Covent Garden Hotel.
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I have been planning a trip to London and would like to stay there. However, until they change their internet policy I will not be doing so. I can only consider the luxury suite, which is fairly basic, and it would be nice if a bit of breakfast came with it, also. I can get much better rates in Mayfair, oddly enough, more value for money. I know the CG tends to cater to media types, or very well heeled, but I do think they are losing mid-range business by continuing to ignore the obvious. They probably don’t care.